Why Is Scaling the Wise Investment?

Otherwise, they get rose-colored glasses about success in the home market and assume it will translate quickly. You discussed anticipating 5070% volumes. That's sobering. I've even seen cases where it's just 2530% at launch. It underscores how critical capital structure is. Yes. Most small development concepts like ours rely on equity, not financial obligation.

Freddy's Frozen Custard & Steakburgers

You require equity sponsors who think in the vision and the group. That's costly, however it develops critical mass, builds awareness, and validates above-store management.

Freddy's Frozen Custard & Steakburgers

At Chop Shop, we deliberately developed strong bases in Phoenix and Dallas first. That provided us the success to stand up to slow starts in Houston and Atlanta. And we were lucky that Dallasour second marketwas also where our group lived. Having the entire team in-market to support shops, hire, and guarantee culture was big.

Freddy's Frozen Custard & Steakburgers

Corporate Expansion Targets in 2026

People often ignore how crucial group is to scaling. How have you approached structure and scaling your team? This is something I'm actually happy of. Our group took all the important things we hated from previous jobsfeeling underappreciated, underpaid, growth-stifledand developed the opposite culture here. We stress growth frame of mind and career pathing.